Profile

Driving creative strategy through deep industry knowledge and transformational ideas.

Organized, collaborative Creative Leader with impeccable attention to detail, bringing extensive experience delivering exceptional concept development and design for clients across multiple industries. Proven track record of cross-collaboration with multiple discipline partners to produce high-quality and innovative projects. Demonstrated understanding of projects and the client’s ultimate goals, effectively articulating the “why” and meeting the needs of the clients with innovative design strategies. Self-aware, approachable, and progressive industry thought leader with strong brand instincts and a positive contributor to collaborative environments. Possesses strong strategic and conceptual thinking skills with excellent interpersonal communication and presentation abilities. Incorporates innovative technology tools to bolster design efforts, successfully repositioning organizations through compelling narratives. 

 

Professional Skills

Knowledge of Mac and PC in the design field. Experience with InDesign, Illustrator, Photoshop, InCopy, Word and Power Point. Familiarity with Adobe Premier Pro, Adobe Animate, Muse, Dreamweaver, HTML, CSS and Excel.

 

Experience

2022 to Present ● Synchrony/Aquent ● Alpharetta, GA

Largest provider of private label credit cards in the U.S. and a premier consumer financial services company delivering one of the industry’s most complete digitally-enabled product suites.

FREELANCE ART DIRECTOR | DESIGNER

Collaborating with other team members to create visual solutions that inspire, inform and/or captivate consumers across digital, print, social and environmental channels.

  • Concepting to production on a variety of deliverables and projects, including but not limited to new business development initiatives, corporate events, internal corporate communications, presentations, web initiatives, and various print collateral.

  • Attend and participate in kick-offs for new projects, following processes and procedures from traffic to proofreading to achieve the optimal customer experience.

  • Develop innovative concepts and designs while keeping in mind the strategic business goals of the project, along with the creative brief and detailed project requirements.

  • Collaborate with internal departments to develop innovative, creative themes and design collaterals consistent with brand guidelines.

  • Prepare work for client presentations and present internally to clients, team members, and managers.

  • Collaborate and communicate with other team members, Account Manager, Copywriter, Proofer, Sr. Art Director, ACD, Project Manager, and Traffic Manager.

  • Work on multiple projects simultaneously with constantly changing priorities, deadlines, and parameters and jumping in to help teammates when needed.

  • Problem-solving individually and/or with peers and managers on design and customer-related issues. 

2010 to 2021 ● Ernst & Young ● Atlanta, GA

One of the largest multinational professional services networks in the world. Recognized as one of the Big Four accounting firms.

ART DIRECTOR | DESIGNER

Modernized and elevated proposal process to include customized infographics to create compelling, engaging narratives that helped the organization stand out amongst the Big Four firms. Successfully earned client business with visualization tools designed to make content more understandable and accessible.

  • Effectively shifted processes and presentations to digital formats, meeting needs and winning 75% of all digital proposals over the first two years using a digital format.

  • Integrated video components into proposals through cross-functional collaboration, successfully demonstrating why Ernst & Young was the superior option and securing multiple $30M+ contracts.

  • Achieved a 90% success rate for proposals that utilized video as a storytelling device, elevating the company’s reputation to be viewed as modern, strategic, and forward-thinking.

  • Innovated methods to improve current processes, incorporated new methodologies and consistently delivered superior projects.

  • Relied upon as the go-to creative and strategic designer who provided a deep understanding of project scope and innovated new and original designs from scratch based on client specifications, needs, and brand images.

  • Managed multiple projects, provided supervision of design staff on project execution, and drove timeline to meet deadlines.

  • Mentored other creative personnel to support them in daily work, career trajectory, and incorporation of new techniques.

Education

Bachelor of Fine Arts in Graphic Design
Savannah College of Art and Design
Savannah, Georgia

 

Additional Education
MFA Classes at SCAD
Classes at Emory for Web Design
Photoshop World